ARITHMETIC WAS FOUNDED 19 YEARS AGO FROM A VISION OF A DIFFERENT FUTURE—HEAL THE EARTH, HELP HUMANS, SERVE HUMANITY THROUGH DESIGN. WE FORECAST CHANGE. WE ENVISION AN IMPROVED TOMORROW AND WE BUILD BRANDS THAT CONNECT ON A HUMAN LEVEL, RICH WITH EMOTION. WE APPROACH CLIMATE IMPACT BY DESIGNING DISRUPTIVE METHODS. WE IS ALL OF US, WORKING TOGETHER TOWARDS THIS VISION.
01 SUSTAINABILITY & FUTURE THINKING

We co-create a future where nature and humans collaborate, supporting each other in a regenerative ecosystem of life. We look to industry waste streams for materials made from plant or food waste instead of virgin materials.

03 SUSTAINABILITY STRATEGY

ARITHMETIC’S DESIGN PROCESS IS CENTRED IN SUSTAINABLE LUXURY. WE USE DISRUPTIVE METHODS TO APPROACH OUR CLIMATE CONSCIOUS DESIGN. TO ALIGN YOUR ACTIONS WITH VALUES.

80% OF CONSUMERS ARE WILLING TO PAY MORE FOR PACKAGING THAT IS BIODEGRADABLE and made of recycled or recyclable materials.

02 LAST LIGHT BRANDING & WEBSITE

A ‘quiet’ expansion, luxury linen brand Last Light’s renewal symbolizes the stillness where the voice of memories can be heard—the forms of dreams and a shape-shifting womb. REPRESENTED THROUGH BRAND STRATEGY, LOGO DESIGN, STATIONERY AND WEBSITE DESIGN.

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ARITHMETIC TAKES HOME 5 PENTAWARDS AND 6 GDUSA AMERICAN GRAPHIC DESIGN AWARDS ON NOVEMBER 7TH AND 8TH, 2023